Hasitha Supun Jayathilaka.
With a dynamic career spanning over a decade, Hasitha has ventured into diverse fields ranging from digital marketing and business development to game design and consulting. His journey has been shaped by hands-on experience in industries such as media, insurance, hospitality, and technology, as well as a deep commitment to social impact and collaboration. As the founder of The ROI Firm and Yellow House Productions, he has led innovative projects and supported over 25 businesses. Additionally, his passion for adventure, art, and community-building drives him to create meaningful experiences that inspire change.
Career Timeline
2021
2021
- • The Archivist Game Development (Yellow House Productions):
Started working on 'The Archivist,' a game centered around history and artifact preservation, inspired by a passion for storytelling and creative exploration.
- • Consulted Senaka Batagoda (Musician):
Helped establish proper monetization mechanisms and distributed his music to leading streaming platforms.
- • Creation of Luxury Brand - Wood Carving Dad:
Assisted my father, a wood-carving craftsman, in launching a luxury brand, including licensing songs for promotions and creating content for his craft.
2020
2020
Marketing Director at Jailhouse Coffee Corp: Led marketing efforts and spearheaded a mobile game development project for the brand, while also executing influencer campaigns.
2019
2019
Head of Marketing at 360 Hotels and Marketing: Managed marketing campaigns for a diverse range of hotels, restaurants, and coffee shops, and led a 7-day content creation road trip.
2018
2018
- • Associate QA Engineer to Assistant Manager in Growth Hacking at Insureme Insurance Brokers:
Contributed to the QA process for Sri Lanka’s first per-day insurance app. Later, I led the marketing team, driving digital promotions and brand growth.
- • Secretary and Member of Kanasha Archaeological Society (2018-2024):
He served as Secretary, managing records, publishing content, and assisting with library projects, contributing to the preservation of cultural heritage.
2017
2017
Growth Hacker at One Verge Holdings: Led collaboration projects and partnerships for multi-sector growth, focusing on content monetization, digital advertising, and mobile streaming.
2016
2016
- • Digital Marketing Executive at Capital Alliance Holdings:
As the digital marketing executive, he played a key role in the launch of 'CAL Online,' a mobile app developed by the IT team at CAL. This role allowed him to blend creative marketing strategies with digital solutions.
- • Founded FloodRelief.lk:
Developed a collaborative platform for volunteers to organize flood relief efforts effectively, aiming to scale into a national disaster relief management product.
- • Founded 'The ROI Firm':
Launched his business and digital consulting firm, providing consulting services to over 25 businesses from diverse industries.
2015
2015
Business Development Associate at Carino Ice Cream: Contributed to expanding the brand's market reach, further enhancing my skills in business development and strategic growth.
2013
2013
Designer, Quality Control Engineer & Business Associate at Apalya Technologies: Worked with Apalya Technologies on mobile app functionality testing, streaming, and designing promotional campaigns. This experience provided a strong foundation in both the creative and technical aspects of the digital landscape.
2012
2012
- • Logistic Service Provider (Courier) at JES Courier Service:
Started his professional journey with JES Courier Service, where he learned the fundamentals of logistics and time management.
- • Journalist at Ceylon Today Newspaper:
Joined Ceylon Today in August, gaining valuable experience in journalism and media communications.
- • Founder of Green Knights International:
Founded this environmental organization and led multiple beach clean-ups, self-funding all campaigns.
Ongoing Initiatives
Yellow House Reference Library: he is building a reference library as part of the research center at Yellow House. This library will be accessible to all innovators and change-makers, providing resources for knowledge sharing and growth. His passion for book collecting has fueled this initiative, aiming to create a space where ideas and collaboration thrive.
Hobbies and Mindfulness Activities
- • Kyudo Practitioner:
In his leisure time, he practices Kyudo, a Japanese martial art that emphasizes focus, patience, and mindfulness. This practice aligns with his pursuit of personal and professional growth.
- • Girima Level 1 Practitioner:
Girima is a foundational therapeutic course designed to offer individuals a pathway to healing and personal growth.
Special Achievements
- • Antarctica Exploration:
Selected as the first Sri Lankan student to explore Antarctica with the 2041 organization led by Sir Robert Swan.
- • Trekking:
Completed treks to over 35 of Sri Lanka’s highest peaks in both dry and wet zones, achieving these feats without injuries.
Education
- • Ananda College, Colombo:
Active in multiple associations and scouting during O-levels and A-levels (Maths stream).
- • 2014 - Diploma in International Relations:
Completed a Diploma in International Relations from BCIS.
- • 2017 - Diploma in Translation and Interpretation:
Completed a Diploma in Translation and Interpretation from the University of Kelaniya.
International Antarctica Expedition
Green Knights - Colombo Beach Clean up
Loading...